About – trash
Hi, I’m Rachel
I’m on a mission to help wellness and climate-conscious businesses sell or tell their stuff.
Like many, my story up to now hasn’t been a linear one. More like a meandering river or a tangle of unruly vines.
But it’s always centered around two things: sustainability and holistic wellbeing. And with each twist and turn, I’ve learned something unforgettable.
Then
Volunteering in Kenya taught me that everyone has a skill to bring to the table. And volunteering in Mexico showed me how vulnerable our natural systems are when we prioritise the wrong things.
Studying environmental management helped me understand the earth’s processes. While learning how humans work helped me understand our motivations – both good and…questionable let’s say.
Using what I know to teach others has been a gift. And it’s also been a reminder of how much we still need to learn.
Now
And that brings us to the here and now, where you and I cross paths.
Great to meet you! You’re here because you need a writer. No, wait – it’s more than that. You need a messenger.
Someone that believes in the good you’re doing. Who understands the industry challenges you face. Someone that can simplify your message and amplify your voice.
And who can help you challenge the status quo. So that sustainable, holistic living isn’t the exception, but the norm.
That someone? You just found her 👋
I’ve helped sustainably-minded brands, including alternative leather brands, energy efficiency companies, packaging specialists and holistic health platforms, reach their audiences through effective, engaging copy.
From social media captions that build authority, to blog campaigns aimed at each stage of the buyer’s journey.
And I suspect you’re looking for something along these lines.
Because there’s never been a more important time to showcase your sustainability efforts, or to help people live happier, healthier lives.
So why not shoot me a message and let’s get started.